Clean, sharp and sleek graphic designs can be wonderful, but sometimes, roughing it up a little with some texture can be even better. Texture can add tactility, depth and can add some pretty interesting effects to your design.
However, as with many things, be sure to use this technique in moderation, as too much texture can quickly overwhelm your design. Remember: there’s a fine line between shabby-chic and just plain old shabby.
See how too many textures can create a muddy effect? The more textures applied, the harder type and other elements are to see without a stroke effect around each letter.
Of course, if you’re going for the muddier look stylistically, then layering textures might bode well for you, but if you’re looking for a way to incorporate texture in a less imposing way, stay tuned.
Let’s have a look at an example that uses texture in a way that enhances the piece. This beautiful typographic design by Dan Cassaro creates a vintage-inspired effect by using texture. Notice that the use of the rough texture isn’t distracting but rather nicely enhances the piece as a whole, giving it a more handcrafted, authentically-vintage feel.
Check out this business card design by Inkdot for Foremost Wine Company that takes texturing to a whole new level by embossing the topography-inspired texture directly into the business card. By considering texture and how your design literally and tangibly feels, you can create a memorable piece for your design that is sure to stand out from the crowd.