Just like you do with your photographs and pieces of art, framing your designs correctly is an important aspect. We usually think of framing in terms of photography – what you include, what you don’t, etc. But, framing is equally as important in design.
Physical frames such as box outlines or graphic elements can enhance or draw attention to specific elements of your design.
For example, let’s check out this menu design by Trevor Finnegan that chooses to frame one of the specials as well as the business’ mission statement to draw attention to these two elements that the eye may have otherwise just passed over. Such a simple way of highlighting certain elements of your design can have a big impact.
Frames don’t have to be graphic either. If you’re working with photographic elements, why not consider using them to frame your designs? Check out this poster that uses random objects to create a frame for the superimposed type. This way, you draw attention to the piece by the frame, and direct the eye to the really important bits.
