Why does this work?
- It is a concise and attention-grabbing statement that implies the author is sharing important information
- The use of the phrase "inconvenient truths" adds a sense of controversy and intrigue, which may entice users to engage with the tweet
- The use of the letter "X" implies a list, which may encourage users to read the tweet to see what the author has included on their list
Hook Template
X inconvenient truths I don't want to forget:
Example